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Stories
with corazón,
Strategy
with purpose.
We are a cultural strategy boutique that puts Latino and other diverse communities at the heart of every message. As experts in how different cultures perceive, feel, and respond to communication, we help institutions apply these insights to craft strategies that truly resonate, advance equity, and drive meaningful impact.
Capabilities
For philanthropies, brands, NGOs, and organizations facing challenges in a multicultural landscape.
OmniInsights
Discover how communities perceive your message, analyzing patterns, identifying opportunities, revealing blind spots, and uncovering the nuances you need to understand before shaping any strategy.
OmniStrategies
Build strategic roadmaps, grounded in cultural insights, that guide campaign direction, outreach, partnerships, and engagement with media, communities, and stakeholders.
OmniNarrative
Narrate stories that bring your strategy to life earning visibility, inspiring action, and placing your message where it can be heard and remembered across channels.
Founder
JENNY
MEDINA
MORRIS
Founder & Cultural Strategist
With deep roots in Latin America and over two decades of experience in media and communications, Jenny leads the boutique, overseeing projects from concept to impact.
Jenny began her career as a journalist in her hometown Lima, Peru, covering the final years of Alberto Fujimori’s dictatorship. This experience shaped how she understands the power of information.
She later carried this approach into advertising, producing advertorial content for Fortune 500 companies, including Procter & Gamble and Johnson & Johnson.
She led a statewide public relations campaign that doubled Connecticut’s Hispanic voter registration goal and advanced equitable outreach initiatives for the Hartford Foundation for Public Giving, among others.
Recent communications work includes front page coverage and triple digit earned media ROI for the International Festival of Arts & Ideas, featuring global artists such as Angélique Kidjo, Jon Secada, and Samara Joy.
She also produced a documentary on Inca history for Yale University and has supported cultural film initiatives including the New England Festival of Latin American and Iberian Cinema and the New Haven Documentary Film Festival.
Jenny earned a B.A. in Communications with a major in Journalism from Universidad San Martín de Porres in Peru. She also completed postgraduate studies in Hispanic Marketing Communications at Florida State University.
Projects
Soon.